Jayne Hemsley launched the eponymous label Hemsley London in 2020. Shown consecutively at Berlin, London and Paris Fashion Week, the brand won Hemsley the prestigious Premium Young Designer Award.
The London College of Fashion graduate, now based in Hackney returns to the scene after honing her craft at some of London’s most innovative fashion houses, including roles as Alexander McQueen, Martine Rose and Roland Mouret. Jayne (known as Junko amongst her inner circle) returns to the scene with a new Ready-To-Wear offering what amplifies the ideas and brand codes behind her previous, accessories-led collection.
Hemsley London aims to express the feeling of freedom, community, and empowerment, especially considering different political realities. If you’re looking for the line between the collection and the designer’s firm political stance, don’t. The two are inextricably interconnected, with the collection seeking to transform the next generation into the “Free Flyer Freedom Fighters” of tomorrow.
The brand stands in firm advocacy for Black Lives Matter and Equal Human rights.
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